By Kelly Koepke When you hire someone to write content, develop a website or take photos for you, you want the relationship to go smoothly. You want an excellent product. The professional you hire wants to deliver what you want for the project so that you’ll hire them again — and recommend them to others. . . . read more

This week we continue a feature that helps you get to know a little more about our members. Please meet Tania Soussan-Watt. Who I am and how I got here: I sometimes tell people I’m a reformed newspaper reporter. After working in newsrooms in California and New Mexico for close to 30 years, I traded . . . read more

By Heather Hunter If your business is struggling with sales, customer retention, web traffic, employee retention, conversions, getting the phone to ring, communication or anything else that directly affects operations, morale and the bottom line, perhaps it’s because you don’t have a strategic plan or that the person leading your marketing efforts is playing darts . . . read more

By Kelly Koepke I have conversations all the time with prospective clients about what I do. Put simply, I write stuff for businesses. That stuff falls generally into the category of marketing communications – websites, blogs, newsletters, press releases and the like. All this stuff helps businesses better communicate with their existing and prospective customers. . . . read more

Providing Bespoke Career Support This week we kick off a new feature to help you get to know a little more about our members. Please meet Marissa Nordstrom. Who I am and how I got here:  Based on all the assessments and inventories I have taken plus my own lived experience, it is clear that . . . read more